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Rioja shines at ‘Museum Night’ in Frankfurt

Rioja shines at ‘Museum Night’ in Frankfurt

More than 6,500 people turned up at the Rioja Wine Bar at the Museumsuferfest in Frankfurt, an essential event for almost two million young Germans who had no intention of missing out on the latest edition of ‘Museum Night’ As part of Rioja’s promotional plan for...

An amazing welcome for Rioja’s new image in Mexico

An amazing welcome for Rioja’s new image in Mexico

This week Rioja presented its new global creative brand concept. Saber Quién Eres, in Mexico during the third edition of the Feast of Mexican Food and Rioja Wines. The general public, the wine sector and the media all applauded the creativity of the campaign. There...

Official Rioja Wine Educators Programme visits China

Official Rioja Wine Educators Programme visits China

15 professionals from the world of wine travel from China to visit the DOCa Rioja this week. The applicants to become certified as ‘Official Rioja Ambassadors’ will spend a week in the Wine Region to complete their ‘educators’ course, a programme launched by the...

Rioja captivates the Texans

Rioja captivates the Texans

More than 1,300 consumers and 35 wineries took part in the fourth edition of Rioja Wine Week in the United States.   Rioja Wine & Tapas Festival, the event organised in Houston by the Control Board, provided the finishing touch to an intensive week of...

Report on an intense year of changes in the DOCa Rioja

Report on an intense year of changes in the DOCa Rioja

A year marked by the April frost, the change of president and new indications for wines from unique terroirs, Viñedos Singulares, wines from specific zones and municipalities, and quality sparkling wines and a year when the basis was set for tackling the challenges of...

Rioja in the market

Rioja in the market

The DOCa Rioja Control Board presented the main conclusions of the studies on the (domestic and foreign) market position of Rioja wines. These include polls by Nielsen and the Spanish Wine Market Observatory, as well as a qualitative study on brand awareness carried...

Culinary experiences starring Rioja in Ireland

Culinary experiences starring Rioja in Ireland

Rioja wines at the Spanish Wine Week in Ireland. The initiative was organised by the Spanish Commercial Office in Dublin and was held last week in the country’s main cities. For the second year running, Rioja wines were showcased at the Spanish Wine Week organised by...

Rioja with B for Blanco

Rioja with B for Blanco

As part of the Designation of Origin’s communication plan, Rioja continues to put an emphasis on promoting the region’s white wines, whose sales grew once again in 2017, by 16%. On 24 and 25 April, the Control Board welcomed 24 opinion leaders from the specialist...

Movimiento DO 2018

Movimiento DO 2018

Movimiento Vino D.O. day’s central event will be a toast held in the ruins of the church of San Pedro in Viana at one-thirty on Saturday 12 May. The various Designations of Origin come together to pay homage to wine producers, to recognise the importance of quality...

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