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Rioja creates a buzz in the markets

Rioja creates a buzz in the markets

Nearly 100 professionals from China, the United States, Norway, Japan and the United Kingdom, including recognised sector opinion leaders and professionals, visited DOCa Rioja this month to gain first-hand knowledge of the region's wines and wineries. This month, the...

Rioja Month in Switzerland

Rioja Month in Switzerland

During the month of May, Rioja wines featured at several of the most renowned gastronomic events in Switzerland, including the popular FOOD ZURICH festival and a trade presentation at the Basel football stadium. As part of the promotional campaign implemented by the...

2018: ‘the good one’

2018: ‘the good one’

[vc_row][vc_column][vc_column_text]   The Plenary Committee of the Regulatory Board of Rioja DOCa (Consejo Regulador de la Denominación de Origen Calificada Rioja) has officially classified the uncertain 2018 vintage as ‘Good’.   The technical team were keen...

Growing interest in Rioja in China’s interior

Growing interest in Rioja in China’s interior

Rioja wines are once again on tour in China, as part of the activities organised by the Consejo Regulador DOCa Rioja for the Asian market. The cities of Kunming (Yunnan) and Nanning (Guangxi), both in the south of the country and with an emerging wine market, hosted...

Annual Balance 2018

Annual Balance 2018

Rioja closes 2018 with a 7.35% drop in volume. Sales stood at 360 million bottles – a reduction of almost 29 million bottles compared to the previous year, leaving a stocks-to-sales ratio of 3.14 (compared to 2.68 in December last year). As usual at this time of the...

Rioja’s ‘Saber Quién Eres’ Campaign Debuts in New York

Rioja’s ‘Saber Quién Eres’ Campaign Debuts in New York

The Rioja region launched its new global brand yesterday in New York: 'Saber quién eres,' or 'Know Who You Are.'  Preserved in Spanish, the slogan made a splash in a country that is home to the most Spanish speakers in the world, and the third largest market for the...

Rioja Wine Night in Berlin

Rioja Wine Night in Berlin

As part of the plan to promote Rioja wines in Germany, the second biggest market for Rioja exports, last weekend Berlin hosted ‘The Night of Wine’, an event which brought together over 60 trade professionals and almost 500 young food and wine lovers to sample the...

Applications invited for the TFG Oenology Award 2018

Applications invited for the TFG Oenology Award 2018

As a regular undertaking around this time of year, the DOCa Rioja Control Board, the University of La Rioja and the Rioja Oenologists’ Association have signed a partnership agreement intended to broaden the education of students on Oenology degree courses by means of...

Rioja stars in Madrid’s top gourmet offering

Rioja stars in Madrid’s top gourmet offering

In the midst of the promotional campaign of its new global brand message, Saber Quién Eres (knowing who you are), the DOCa Rioja is launching Rioja Month for the ninth year running in one of Madrid’s most reputable gourmet stores.   The activities in its...

Rioja scores a basket

Rioja scores a basket

Rioja has reached an advertising agreement whereby it will become one of the leading sponsors of the EuroLeague and EuroCup. This scope will translate into an impact of more than 2000 million viewers in over 70 countries, mostly young people with a medium-high social...

Ripening status report No. 6: normality

Ripening status report No. 6: normality

Ripeness monitoring allows grape growers to determine the ideal date of harvest in each town, thereby optimising fruit quality and that of the wines made with it. We can already talk about the vineyards being ready for harvest across Rioja Oriental, with some plots...

Rioja revamps its website

Rioja revamps its website

The DOCa Rioja has revamped its website, expanding the available information and putting an emphasis on content produced in-house through a much more visual and intuitive format.     Highlights include the latest Rioja-related news and enhanced promotion of...

Rioja launches a new TV spot

Rioja launches a new TV spot

Rioja’s new global message will start being rolled out next Monday with a television campaign as part of an ambitious advertising strategy. The brand’s advertising plan in Spain will bring the Saber Quién Eres slogan to television with the broadcast of an...

Ripening status report No. 3: good condition and slight delay.

Ripening status report No. 3: good condition and slight delay.

El control de maduración permite a los viticultores determinar la fecha idónea de vendimia en cada localidad y optimizar así la calidad del fruto y de los vinos elaborados posteriormente.   Continuamos con la difusión de los resultados de los muestreos del...

Vintage time

Vintage time

[vc_row][vc_column][vc_column_text]   A whole year of waiting, longing and hoping. Welcome, grape harvest. We were waiting for you   The residents of the 144 municipalities in Rioja gather together in the streets and squares to share what the weather...

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